Element Nutrition is an innovative, research driven Canadian nutraceutical company specializing in the development of science-based products for the Global Consumer Packaged Goods ("CPG") market, with a portfolio focused specifically on men and women over the age of 50.
Element Nutrition's lead product, Rejuvenate is a proprietary, patented formulation that has clinically proven efficacy in helping prevent muscle loss due to Sarcopenia (muscle loss due to aging). Rejuvenate comes in pouches and the powder can be mixed with regular water. The Company will have Rejuvenate ready-to-drink available for purchase in the fall of 2020. Rejuvenate ready-to-drink offers 15 grams of organic plant protein in a 330ml tetra pak. It is sugar free, gluten free, dairy free and free of artificial sweeteners and colors.
Rejuvenate is already being sold through 9,000 points of distribution. Element Nutrition has received additional shelf space commitments for Rejuvenate, which will expand availability to a total of approximately 11,000 points of distribution by the end of October 2020. The Company currently has agreements with U.S. retailers such as: CVS Health Corporation and Walmart Inc.; and Canadian retailers such as: Loblaw Companies Limited, Shoppers Drug Mart Corporation, and Rexall Pharmacy Group.